Live Life in the Green
Vitaco – Healtheries
Overview
Pushing against common category conventions that use illness to promote wellness, Healtheries new campaign and platform encourages consumers to be kind to themselves each day and take a more positive, optimistic view on their health and wellbeing.
The platform comes to life with an animated world created to bring joy to the world of supplements and stands out from the competition.
More than just a fresh new brand platform, Live Life in the Green is an optimistic and positive mindset Healtheries wants their consumers to apply to their health.
Channels
TV, OLV, Digital, Social, OOH, Shopper
